The Effect Of Supply Chain Management On Company Performance With Competitive Advantage As Intervening Variable On Traditional Culinary Artists In Setu – Bekasi

Abstract

The research objectives regarding Supply Chain Management are: to find out whether Supply Chain Management (SCM) has an effect on the competitive advantage of Traditional Culinary Craftsmen in Setu, Bekasi; to find out whether Supply Chain Management (SCM) has an effect on Company Performance on Traditional Culinary Craftsmen in Setu, Bekasi; to find out whether competitive advantage affects the Company's Performance on Traditional Culinary Craftsmen in Setu, Bekasi; and to find out whether Supply Chain Management (SCM) has an effect on the Company's performance through the competitive advantage of Traditional Culinary Craftsmen in Setu, Bekasi. The research will produce 2 outcomes, namely publications in national journals and IPR (copyright). The population in this study is Traditional Culinary Craftsmen in Setu Bekasi District who are members of the Setu-Cileungsi MSME group. The sampling technique used in this study is a saturated sample technique or also known as a census, which makes all the population as samples. The thing to consider is where the number of traditional culinary craftsmen is only 27 people. Data processing used multivariate statistical methods and the help of SEM (Structural Equation Model) applications.