Dwie Retna Suryaningsih, Mochammad Thohiron, & Sukian Wilujeng. (2026). The Effect of Digital Marketing on Consumer Purchase Intention for Ornamental Plants in Online Markets: Evidence from Batu City, Indonesia. Asia Pacific Journal of Business Economics and Technology, 6(02), 107-121. https://doi.org/10.98765/apjbet.v6i02.341