Irmawati, E., D. Sri Lestari, A. Asnawi, and L. Listyawati. “Optimization Of Offline And Online Marketing To Increase The Competitiveness Of Tette Chips As A Flagship Product Of Pamekasan”. Asia Pacific Journal of Business Economics and Technology, Vol. 5, no. 06, Dec. 2025, pp. 1-14, doi:10.98765/apjbet.v5i06.309.